Marketing is a world that is constantly evolving. What worked yesterday won’t always work tomorrow. What works really well today may not trend as well tomorrow. We have to stay on top of what’s trending digitally to ensure we give our clients the best campaign possible. These strategies are on the rise as the calendar flips to 2017.
The word “marketing” can sometimes scare small companies with a limited budget. Fortunately, a marketing strategy is not as expensive as you may think! Don’t go into your marketing game blind. A few important steps can help you design an effective plan on a budget!
So you are newbie looking to get into the digital marketing game? Don’t worry, we were all new once and had a lot of information that needed to be digested! Digital marketing campaigns can range from a two-day contest to a six-month-long marathon of attempting to attract new consumers. None of these ideas can be mastered alone, and finding the right digital team might be the biggest advice I have for you when starting. Let’s assume now you are in the right office, with the right budget, and are enthusiastic to make big things happen.
There was a day when your company would be well ahead of the competition by doing any social media posting at all. Those days are long gone, as most businesses have jumped on the social media train for the long haul. But are they doing it right? Are you doing it right? Get in front of your competition and leave them in the dust with these social media strategies!
Email marketing campaigns can be confusing for a lot of companies. A lot of times businesses can find themselves asking if it’s worth it. Well, email is still king when it comes to online marketing, and there is a checklist of things that you should be looking at before clicking that send button!
The weather is cooling down, the days are shorter, and football is in full swing. Halloween season is officially here! Has your business come up with a content marketing strategy that will engage your consumers? If you haven’t that’s okay there is still plenty of time to right the ship! Even if your company isn’t in the full spirit, Halloween is not a holiday to ignore. With millions and millions of dollars being spent on this fall holiday, Americans really gravitate to participating in these campaigns. I hope that these five easy tips put your company above the competition!
Hello everyone, trying to keep up with social media can be crazy!!! so, today I thought I would address a question that I have been asked quite a few times: how do you keep up with all this social media stuff? fellow bloggers, tweeters, facebookers, diggers and rss feeders, have you been driving yourself crazy with with all the social media buzz?
It’s no surprise that with increasing technological advances, data mining, and mobile/social use, there are big changes in business models and digital tactics, especially in terms of online marketing strategies. When business goals and digital marketing strategies head towards even more intelligent platforms and innovation, there is always bound to be an increased predictability in future market trend changes.
I think we all at some point have many different fires burning. I am frequently required to help clients get the best out of their business so it can in return grow and give them a solid return on their investment. Running a small business is no simple feat; it requires owners to wear multiple hats and be flexible while doing it. And in order to achieve this, business owners must use a variety of business tools at their finger tips. Today, I want to talk a little about blogging. This is something I encourage all my clients to do, but in such a way that it not only fits into their daily practices but also makes sense for their business.
Small businesses aren’t just the backbone of the U.S. economy, many times they’re the face of American business, too. When people deal with a large corporation, they may get good customer service but they rarely see the person who’s providing it. Walking through the door of a small business, customers have a good chance of being served by the owner. If they have a problem, the person who addresses it will be toward the top of the food chain.
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